![]() Raven makes it simple to build and personalize reports for each individual client or project, with an intuitive drag-and-drop interface. ![]() Some clients will only be interested in SEO, while some will have their investment spread over a few different digital marketing channels. You might have some that want only the bare minimum and some that want a lot of in-depth data. This is really handy if you have a varied client base, who require and expect different things from their regular reports. Here’s an example of what the SEO report looks like:Īs you can see, I’ll easily be able to adjust which widgets appear and which don’t with the left-hand column. The WYSIWYG (what you see is what you get) Reports offer insights into AdWords, social media campaigns, organic traffic and SEO performance-all displayed as is, but the report builder is really customizable. ![]() Then, all you need to do is send the polished, professional report that’s generated for you by the tool. Want to help them with backlinks? Expose duplicate pages, bad headlines? The SEO Auditor is up for the task at hand. What’s cool about this is that the reporting feature organizes all the information from multiple sources-and it does so in a way that makes it easy to pitch a client with tangible proof standing on your side. It’ll let you know if one of your website pages has a lower-than-optimal word count, or if you forgot to include a meta-description for your last blog post. Raven will do a full audit of your website and highlight the weak points. Here, I’ll give you a quick tour of the main features within the Raven universe. The Raven dashboard is truly something to behold. This tool is all about metrics, research, monitoring. You’ll most definitely still need to hang onto that, even with Raven handling your SEO needs. You could almost get rid of the whole assortment of SEO data collection, analysis and reporting tools you’ve got on hand.Įxcept for your project management tool. There’s even a WordPress integration so you can optimize, edit and schedule content within the tool itself.įinally having all of these tools in one place means you can do keyword research, monitor your backlink situation and see what your competitors are up to-exposing their backlink strategies, technical SEO weaknesses and metadata issues-without jumping around between a million different tools. These tools span the full spectrum of your marketing needs-you can dive into your latest PPC campaigns, run analytics, generate reports and gain insights into how to better your SEO performance. Raven is an online marketing tool that rolls 30+ tools into one central hub. Raven Tools Review: The SEO Jack of All Trades, Master of Some Here, I’m going to explore this tool and let you know if it lives up to that promise. A digital ESP of sorts, starting at a cool $99 a month. This program promises to be all things to all content marketers. ![]() A superhuman way of remembering what’s going on with all of our SEO campaigns and backlinks, freelance writers and retweets.Įnter Raven Tools. If only we could have a snapshot view of all these tasks and metrics in one central hub. Keeping up with it all is a mere pipe dream for many of us. Let’s not even talk about staying on top of all that data in Google Analytics.Īnd then there’s backlink monitoring, keyword research, on-site and off-site SEO-and on and on. Touching base with all your editors, writers and marketers. You’re trying to keep tabs on your content calendar. ![]() We marketers, SEOs and content managers know this feeling all too well. ![]()
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